PLUM Sexual Health App

This app project was based around solving a problem or improving daily life for college students. Keeping track of sexual health is really important especially with young adults. A discreet app could help make a private and more intimate topic accessible and easy to get care for. Utilizing the UX/UI process, I was able to design app interface mockups.

Phone Mockup

Design Processes

Sketches

Refining Concepts

Market Research

Surveying

Copy Writing

Wireframes

UX/UI

Surveying

There is a lack of knowledge and information in the demographics surveyed and there is a clear desire for the features the app offers. The test portal feature is one of the most desired features, 18 out of 21 of those surveyed said they would be interested in an app with that feature. Over 66% of those surveyed said they have never been tested for STDs.

Survey Poll Results

App Logo Sketches

Digitalized App Logos

Logos

The logo sketches show different variations and drafts playing with both imagery and text together, as well as separately. The stages consist of using the plum fruit as a standalone logo and then testing several versions with and without incorporated text. Purple was also the main color theme as the plum fruit is purple itself.

Wireframes

I started out with multiple versions of the main sign up and login pages-working around how I wanted to background to look. At the beginning of the process my background started very busy and eventually toned down to be more minimalistic with the use of white space and the purple color theme.

Wireframe Sketches

Digitalized Wireframes

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